Loco Studio and partners (Yaoban Cloth ICH Workshop, Anting ; Nccept ; Paper Co-creation Community ; The Shanghai Eon Intangible Cultural Heritage Protection Foundation)
6D6B6B
Shanghai (China)
This event responds to UNESCO’s October intangible cultural heritage (ICH) campaign with a strong focus on sustainability and responsible consumption. The initiative centers on Yaoban Cloth, a traditional plant-dyeing technique in Shanghai, recognized as intangible cultural heritage. By reusing leftover fabrics from the Yaoban Cloth making process, the project collaborates with an pet brand to create pet bandanas—turning “waste” into cultural lifestyle products.
The objectives are to:
- Promote sustainability by practicing zero-waste design and supporting the Sustainable Development Goals (SDGs).
- Revitalize heritage by embedding traditional crafts into global contemporary lifestyle and pet culture.
- Raise awareness of the link between heritage, ecological responsibility, and daily life through playful, creative, and inclusive activities.
Through hands-on workshops, a pop-up exhibition, and a global online campaign (#PetsWearHeritage), the project demonstrates how ICH can be a driver for sustainable innovation and cross-cultural dialogue.
In October, the online campaign will launch the #PetsWearHeritage challenge, inviting pet owners worldwide to share photos of their sustainable heritage bandanas.
Programme
On 25 October 2025.
Location: Room 2303, Building 2, No.166 Changshou Road, Putuo District, Shanghai
Shanghai · Paper Co-creation Community
- Opening Introduction: Welcome speech; link between ICH, sustainability, and SDGs.
- Hands-on Workshop: Participants recycle Yaoban Cloth fabrics into pet bandanas.
- Pop-up Exhibition (all day): Showcasing Yaoban Cloth’s heritage, eco-friendly dyeing process, and sustainable applications.
- Closing Remarks: Reflection on sustainability, innovation, and global cultural exchange.
Scan to find out more: (forthcoming)Text as provided by the organiser(s).
